This tool runs entirely in your browser. Your data is never sent to any server or stored anywhere.
0 characters
Ideal: 50–60
0 characters
Ideal: 120–158
B
Good foundation with room for improvement
Google SEO Score
0
Enter your metadata above
AI Citability Score
0
Enter your metadata above
Google Desktop Preview
S yoursite.com › your-page
Your Page Title Goes Here
Your meta description will appear here. Write something compelling that makes users want to click through to your page.

Improvements

How this tool works

What this checker analyzes and why it matters.

Every page on your website has two invisible lines of text that determine whether people click on your link or scroll past it. The title tag appears as the blue clickable headline in Google results. The meta description appears as the grey text below it.

Together, these two elements are your page’s first impression. They appear in Google search results, Bing results, social media previews, browser tabs, and increasingly in AI-generated answers from ChatGPT, Perplexity, Gemini, and Microsoft Copilot.

This tool analyzes both elements across two dimensions:

  • Google SEO Score (0–100): Checks character length, keyword placement, truncation risk, and click-through appeal based on proven SERP optimization principles.
  • AI Citability Score (0–100): Evaluates whether your description is factual, self-contained, and structured in a way that AI assistants are likely to quote or reference when answering user questions.

The tool runs entirely in your browser. No data is sent to any server. You can safely test unpublished pages, client work, or confidential projects without any privacy concern.

Google search optimization

What Google looks for in your title and description.

Google’s search results page (SERP) is where billions of clicks are won or lost every day. Your title tag and meta description are the only weapons you have in this battle. You cannot control where you rank (directly), but you can absolutely control how compelling your listing looks once it appears.

Title tag rules

Google displays approximately 580 pixels of title text on desktop, which translates to roughly 55–60 characters depending on the letters used (wide letters like “W” and “M” take more space than “i” and “l”). Titles beyond this limit get cut off with an ellipsis (…), potentially hiding your most important keywords or brand name.

The ideal title tag is 50–60 characters. It places the primary keyword within the first 50 characters (important for both Google relevance signals and mobile truncation). It includes a clear value proposition or differentiator. And it avoids generic words like “Home” or “Welcome” that waste precious character space.

Meta description rules

Google shows approximately 920 pixels of description text on desktop — roughly 155–158 characters. On mobile, this drops to about 120 characters for the visible portion before the “expand” behavior. Descriptions under 70 characters look thin and uncompetitive next to rivals with full-length descriptions. Descriptions over 160 characters get cut mid-sentence.

The ideal meta description is 120–158 characters. It includes the primary keyword naturally (Google bolds matching query terms in the description). It contains a clear call-to-action or value statement. And it reads as a complete thought — not a fragment that leaves users confused about what the page offers.

Why Google sometimes ignores your description

Google rewrites meta descriptions approximately 63% of the time when the original description does not closely match the user’s query. This is normal. It does not mean your description is bad — it means Google generated a more query-specific snippet from your page content. However, having a well-written default description ensures the best possible display for your most important target queries and helps AI systems understand your page purpose.

AI search citability

How ChatGPT, Perplexity, and Gemini decide what to cite.

In 2026, an increasing share of search happens through AI assistants. When someone asks ChatGPT “What is the best SEO tool for small businesses?” or asks Perplexity “How do I check my meta description length?” — these systems read indexed pages and decide which ones to cite as sources.

Your meta description plays a critical role in this decision. AI systems use it as a quick summary of what your page offers. If your description is:

  • Factual and specific (states what the page does or covers)
  • Self-contained (makes sense without reading the rest of the page)
  • Answers a question (addresses a clear user intent)
  • Attributes authority (mentions the author, brand, or credential)

…then AI systems are far more likely to reference your page. Conversely, vague marketing language like “We offer the best solutions for your needs” gets skipped because AI cannot verify superlatives and has nothing concrete to cite.

The citability formula

Think of AI citability as answering this question: Could an AI assistant quote my description as a factual statement without additional context? If yes, your citability is high. If the description only makes sense in the context of your brand or requires additional knowledge to understand, it scores lower.

This does not mean you should write dry, Wikipedia-style descriptions. You can still be compelling and persuasive. But the core claim must be verifiable and specific. “Free SERP preview tool that checks title tags and meta descriptions for Google and AI search” is both citable AND compelling. “The ultimate tool for all your SEO needs” is neither.

How AI systems find your page

AI crawlers (GPTBot, PerplexityBot, Google’s systems feeding Gemini) discover pages through traditional search indexes, sitemaps, and direct crawling. Once they find your page, they look at your title and description first to determine relevance. If these metadata elements match a user’s query pattern, the AI reads deeper into the page content and may cite it in a response.

This is why metadata optimization for AI is not separate from Google SEO — it builds on the same foundation. A page well-optimized for Google is already halfway to being AI-citable. This tool helps you close the remaining gap.

Step by step

How to use this tool to improve your pages.

  1. Enter your page URL. This is displayed in the SERP preview as the breadcrumb path. It helps you visualize how the full listing looks.
  2. Enter your current title tag. If you don’t know your current title, right-click your page, select “View Source,” and look for the text between <title> and </title> tags.
  3. Enter your current meta description. In view source, look for <meta name="description" content="...">. If there is none, your page has no meta description set.
  4. Enter your primary keyword. This is the main search term you want this page to rank for. The tool checks if it appears in your title and description.
  5. Click “Analyze My Metadata.” Review your scores, check the previews (desktop, mobile, AI citation), and read the improvement suggestions.
  6. Iterate. Edit your inputs based on the suggestions. The tool updates instantly. Keep refining until both scores are 80+.

Pro tips

  • Check your top 5 highest-traffic pages first — small improvements on high-traffic pages deliver outsized results.
  • Compare your metadata against competitors — search your keyword on Google, note what their snippets say, and write something more specific and compelling.
  • Run this check whenever you publish a new page or significantly update existing content.
  • Aim for 80+ on both scores. Anything below 60 means you are leaving clicks and citations on the table.
Common questions

Frequently asked questions.

What is a SERP snippet and why does it matter?

A SERP snippet is the block of text Google displays for your page in search results. It includes your page title (blue link), URL (green text or breadcrumb), and meta description (grey text below). It matters because it is the first impression users see before deciding whether to click your link or scroll past it. A well-optimized snippet can double or triple your click-through rate without changing your ranking position.

How do AI search tools like ChatGPT and Perplexity use my metadata?

AI search tools read your page title and meta description to understand what your page offers before deciding whether to cite it. If your description is a clear, factual, self-contained statement that answers a specific question, AI systems are more likely to reference your page as a source. Vague marketing language or generic descriptions are typically skipped in favor of pages with concrete, citable information.

What is the ideal length for a meta title tag?

The ideal meta title length is between 50 and 60 characters including spaces. Google displays approximately 580 pixels of title text on desktop. Titles shorter than 30 characters waste valuable space, while titles longer than 60 characters risk being truncated with an ellipsis, cutting off important keywords or your brand name.

What is the ideal length for a meta description?

The ideal meta description length is between 120 and 158 characters including spaces. Google typically shows around 920 pixels of description text on desktop (about 155–160 characters) and slightly less on mobile. Descriptions shorter than 70 characters appear thin and uncompetitive. Descriptions over 160 characters get cut off mid-sentence.

What is AI citability and how do I improve it?

AI citability measures how likely AI assistants like ChatGPT, Perplexity, Gemini, and Copilot are to reference your page when answering user questions. To improve it, write meta descriptions that are factual and self-contained (make sense without context), answer a specific question or define a topic clearly, include your brand or author name for authority, and avoid vague superlatives or unverifiable claims that AI models cannot confidently cite.

Does Google always use my meta description in search results?

No. Google uses your provided meta description only about 63% of the time. For the other 37%, Google generates its own snippet by pulling text from your page that it considers more relevant to the specific search query. However, having a well-written meta description increases the chances Google uses it and also helps AI systems understand your page purpose.

Is this tool free and does it store my data?

This tool is completely free with no usage limits and no account required. It runs entirely in your browser using client-side JavaScript. Your metadata inputs are never sent to any server, never stored, and never shared. Everything happens locally on your device, making it safe to use with confidential or unpublished page information.

Need expert help?

Want metadata optimized across your entire site?

A full SEO audit covers every page’s title, description, schema, and AI readiness — not just one page at a time.