Testing your industry
Ideal for new clients exploring what SEO can do for their sector. Lower commitment, faster decision.
Web Design
Web design that ranks, converts, and looks like your brand.
Clean, conversion-focused, mobile-first designs built with SEO and AI visibility baked in from day one — for Filipino and international brands.
Web design is where most brands lose deals before they're even noticed.
Most websites I'm asked to fix have the same problem: they look fine on the homepage, then unravel everywhere else. Inconsistent typography between the blog and product pages. CTAs that change colour, position, and tone from one page to the next. Mobile experiences that feel like a desktop site shrunk down. Forms with five required fields when two would do. Stock photos that look like every other Filipino business website. The brand promise on the homepage doesn't survive the click into the rest of the site — and prospects bounce.
What I deliver is brand-aligned, conversion-focused web design that holds together across every page. The visual system is rigorous — typography scale, colour tokens, spacing rhythm, button hierarchy. The conversion logic is deliberate — every page knows what action it's trying to drive. The mobile experience is designed mobile-first, not as an afterthought (because most Filipino traffic is mobile, and most international traffic is now too). And the SEO foundation is baked in from the beginning — semantic HTML, proper heading hierarchy, fast Core Web Vitals, schema-ready structure.
I work directly with founders, marketing leads, and brand teams. No "creative agency" markup, no 12-week timelines for what should take 4. Project-based engagements with fixed scope and fixed pricing. The design process is collaborative but opinionated — I'll push back when I think a request will hurt conversion or SEO, and explain why.
Web design deliverables.
- Discovery — brand audit, competitor research, user journey mapping, conversion goals
- Information architecture — sitemap, page templates, content hierarchy
- Design system — typography, colour, spacing, components, button hierarchy
- High-fidelity Figma designs for every page template (desktop, tablet, mobile)
- Conversion-focused layouts — clear CTAs, trust signals, social proof, friction-reduced forms
- Accessibility baked in — WCAG 2.2 AA targets, semantic structure, ARIA where needed
- Mobile-first design with breakpoints at 375px, 768px, 1280px
- Dev handoff — annotated specs, asset exports, design tokens documented
- Optional dev build — see Web Development if you want me to build it too
Services start at $499 USD per month.
Identical pricing across every service. No tiered upsells, no hidden fees, no surprise contract terms.
Starting price
$499 USD / month
Our $499/month plans cover 15 to 20 hours of dedicated work per month.
Choose your commitment.
To ensure measurable results and protect your investment, we require a minimum commitment period. There is no month-to-month option.
Established businesses
Recommended for established businesses targeting competitive keywords with a clear growth target.
Best value, maximum ROI
Full campaign lifecycle, locked-in monthly rate, deepest results. Recommended for long-term partners.
We onboard a maximum of 5 clients per service category at a time.
Currently Active Clients
We limit to 5 per service to protect result quality. Available slots open as engagements complete or graduate to in-house.
| Slot | Industry / Niche | Service | Status | Start Date |
|---|---|---|---|---|
| 1 | Vertical Institute (Education, Singapore) | Active retainer | Active | April 2022 |
| 2 | Open | Available | Available | Apply Now |
| 3 | Open | Available | Available | Apply Now |
| 4 | Open | Available | Available | Apply Now |
| 5 | Open | Available | Available | Apply Now |
We do not accept two clients from the same industry for the same service. This protects your competitive advantage.
Common web design questions.
Do you only do design, or development too?
Both, separately or bundled. Design-only engagements end with a Figma file your dev team builds from. Bundled engagements include hand-coded HTML/CSS/JS or CMS development. Bundling is usually 10–20% cheaper than buying both separately and produces tighter outcomes because the designer (me) is the developer (also me) — no hand-off translation losses.
How long does a web design project take?
For a typical 8–12 page small business site, design takes 2–4 weeks. For larger marketing sites (20–50 pages, multiple templates), 4–8 weeks. Ecommerce design with custom templates takes longer — usually 6–10 weeks. Timelines depend on your responsiveness for review/approval cycles; I can move fast when clients can.
Will my site rank well after redesign?
Better than before, in most cases — because SEO is built into the design from day one (semantic structure, fast performance, proper heading hierarchy, schema-ready). For a redesign, I always run a pre-launch SEO audit and migration plan to preserve existing rankings, plus post-launch monitoring to catch any regressions. Redesigns done without SEO planning are how brands lose 30%+ of their organic traffic overnight; mine don't.
Do you design for Filipino aesthetics or international ones?
Either. For Filipino-market brands, I lean into design choices that resonate with Filipino audiences (warmer photography, family-oriented imagery, less aggressive sales copy than Western brands typically use). For international or premium PH brands, I lean toward clean Western-style design (think Zoom, Linear, Stripe). The right answer depends on your audience and positioning.
Can you redesign just specific pages, not the whole site?
Yes. Common requests: a new homepage, conversion-optimised landing pages for ads, a redesigned services page, or a new blog template. Single-page or small-batch redesigns are quoted per page and usually faster than full-site work.
What if I don't have brand guidelines?
No problem. I can develop a lightweight visual system as part of the project — primary palette, typography, button hierarchy, spacing scale. It's not a full brand identity (logo design is a separate discipline I don't claim deep expertise in), but it's enough to design a consistent website around.
How much does web design cost?
All services start at $499 USD per month with a one-time $20 admin fee that is fully deductible from the first month invoice. The $20 admin fee is non-refundable. Minimum commitment is 3 months; 6-month and 12-month plans are available. We onboard a maximum of 5 clients per service category at a time. See the Hire Me page for full details.
Do you do logo design and full brand identity?
No — that's a different discipline and I'd rather refer you to a specialist than do it badly. I can recommend brand designers in the PH and internationally. I'll work with whatever logo and brand assets you have or develop with someone else.