Natures Farmer Sea
19,000 new users captured, $120K in additional revenue, +27% desktop and +30% mobile visibility, +206% growth in desktop product page traffic, and CTR improved from 2% to 5%.
I'm Joemar Villalobos, an SEO specialist and AI SEO consultant based in Ortigas Center, Pasig, Philippines. I help brands win the right kind of visibility — the kind that shows up at the right time, for the right customer, on Google, Bing, ChatGPT, Perplexity, and Gemini. I work with founders, marketing leads, and agencies in the Philippines, Australia, Singapore, and the United States. Real revenue. Real rankings. No black-hat shortcuts. No vague strategy decks.
For two decades, "ranking" meant ranking on Google. Today, your customers are also asking ChatGPT, Perplexity, Gemini, Microsoft Copilot, and Bing what to buy, who to hire, and which brand to trust. If you don't show up in those answers, you don't exist — even if your traditional Google rankings look healthy.
That's the gap I help brands close. I combine the fundamentals of technical and on-page SEO with newer disciplines like Generative Engine Optimisation (GEO), Answer Engine Optimisation (AEO), and LLM SEO — so your business gets cited, summarised, and recommended by both classic search engines and AI assistants. Most consultants pick a side. I cover both, because in 2026 your customers don't choose one or the other: they use whichever surface gives them the answer fastest.
I'm a one-person practice on purpose. When you hire me, you get me — not an account manager, not a junior, not a templated audit run through a dashboard. That's how I keep work sharp, communication direct, and outcomes accountable.
Trusted by brands in the Philippines, Australia, Singapore & the United States
Pick a single service or bundle them. Every engagement is scoped, fixed-priced, and delivered with weekly updates and a live dashboard.
Technical, on-page, and local SEO that earns rankings, qualified traffic, and revenue — sustainably.
Learn moreOptimise content so AI assistants cite, summarise, and recommend your brand confidently.
Learn moreGenerative Engine Optimisation: structured content built for ChatGPT, Perplexity, and Gemini.
Learn moreAnswer Engine Optimisation that wins featured snippets, voice answers, and zero-click queries.
Learn moreLarge language model SEO: become the source AI models trust when answering your customers.
Learn moreLocal visibility, map pack rankings, review strategy, and a fully optimised GBP that converts.
Learn moreClean, conversion-focused designs that load fast, look sharp, and feel like your brand.
Learn moreHand-coded HTML/CSS/JS or CMS work across WordPress, Shopify, Magento, BigCommerce, Squarespace, Wix, Umbraco and Duda.
Learn moreSEO copywriting and blog content that ranks, reads naturally, and earns AI citations.
Learn moreDeep SEO, technical, and content audits that surface exactly what to fix — and what to ignore.
Learn moreKeyword research, competitor analysis, and market research that powers smart strategy.
Learn moreBundled engagements for founders and teams that need traction this quarter, not next year.
View packagesThese are real numbers from real clients across multiple industries — not vanity rank-tracker screenshots.
19,000 new users captured, $120K in additional revenue, +27% desktop and +30% mobile visibility, +206% growth in desktop product page traffic, and CTR improved from 2% to 5%.
823% organic traffic growth — from 1,325 to 12,247 sessions per month. Monthly revenue scaled from $3.6K to $15—21K AUD. 176 new organic pages built around high-intent topics.
SGD 7.72M revenue generated over 17 months from less than SGD 10K/month investment. 8,945 leads tracked, 4,590 confirmed purchases, and SEO delivered sales at ~USD 30 each vs paid ads at USD 234–546.
Organic sessions grew from 8,839 to 30,576 per month — a 246% increase. 616 new organic pages built across location-aware health content.
465 new keyword rankings — 195 in the top 10, 65 in the top 3. +56.73% organic traffic, +237% conversion rate, and a measurable drop in bounce rate.
Detailed teardowns of strategy, execution, and outcomes for each engagement.
Read case studiesI'm based in Ortigas Center, Pasig City, in the heart of Metro Manila — close to Bonifacio Global City, Makati, Quezon City and Mandaluyong. Filipino founders and marketing leads can meet me in person; international clients work with me over Loom, Slack, and scheduled calls. My typical Filipino client is a fast-growing brand that has hit a ceiling with generic agency SEO and wants a senior consultant who actually does the work.
For local businesses across Metro Manila — restaurants, clinics, law firms, real estate, schools, ecommerce — I offer a Local SEO and Google Business Profile package designed specifically for the Philippine market: PH-relevant keyword research, citation building across PH directories, review strategy, and content optimised for the way Filipinos actually search (a mix of English, Tagalog, and code-switching).
Beyond client work, a portion of every engagement funds my volunteer projects — Urban Goes Green in Sampaloc, Digitribe Innovations PH (which trains underprivileged senior-high graduates in digital marketing), and ongoing support for indigenous communities in Mindoro. When you hire me, you're paying for senior work and helping fund that mission.
A free 30-minute call to understand your goals, audience, current visibility on Google and AI surfaces, and the constraints that actually matter.
A clear plan with timelines, deliverables, and KPIs tied to revenue. Fixed pricing — no surprise invoices, no scope creep.
I ship, measure, and refine. You get weekly written updates and a live Looker Studio dashboard you can read at a glance.
"I had a fantastic experience working with Joe! They were professional, responsive, and delivered high-quality work on time. Their team really understood our needs and brought our vision to life. I highly recommend them for anyone looking for reliable and skilled web developers and SEO expert. Great job, and thank you for your excellent service!"
"Joe really became my huge partner in my local business here in Wisconsin. Truly Appreciate his work and support making me one of the top businesses in Green Bay for a very minimal cost. Thank you and your work help our business going forward."
All services start at $1,499 USD per month with a one-time $20 admin fee that is fully deductible from the first month invoice. The $20 admin fee is non-refundable. Minimum commitment is 3 months; 6-month and 12-month plans are available. We onboard a maximum of 5 clients per service category at a time. See the Hire Me page for full details.
They overlap, but they're not the same. SEO targets traditional search engine results pages on Google and Bing. AI SEO is the umbrella term for optimising for AI assistants like ChatGPT, Perplexity, Gemini, and Copilot. GEO (Generative Engine Optimisation) shapes how generative engines summarise your brand and pull citations. AEO (Answer Engine Optimisation) wins direct answers — featured snippets, voice queries, "People Also Ask" boxes. LLM SEO focuses specifically on becoming a trusted training/retrieval source for large language models. I cover all of them — most clients bundle classic SEO with at least one of the AI disciplines, because customers now switch between them mid-research.
Technical and on-page wins often show measurable improvement in 2—6 weeks — fixing crawl, indexation, schema, and Core Web Vitals can move rankings quickly because Google was already willing to rank you, just unable to. Content authority and AI citations typically take 2—6 months of consistent work. Local SEO and Google Business Profile improvements often show in 4—12 weeks because the map pack is more responsive than the regular SERPs. I'll always set realistic expectations on the discovery call and tell you if your timeline is unrealistic for your budget.
No, and you should be skeptical of anyone who does. Google itself prohibits guaranteeing rankings, and any consultant who promises a specific position is either lying or planning to hit it via grey-hat tactics that will eventually get your site penalised. What I do guarantee: senior-level work, transparent reporting, defensible strategy, and weekly updates. Rankings, traffic, and revenue follow when those four are in place — and the case studies on this site are the receipts.
Both. I have starter packages for solo founders, SMBs, and bootstrapped ecommerce stores — typically a one-time audit plus 90 days of execution. I also run longer engagements for product-led companies, education brands, healthcare, and agencies that need a specialist on retainer. The deciding factor isn't size — it's whether the math works. If your average customer LTV is healthy enough that ranking improvements have meaningful ROI, the engagement makes sense.
I work across WordPress, Shopify, BigCommerce, Magento, Squarespace, Wix, Umbraco, and Duda — plus hand-coded HTML/CSS/JS sites like this one. Migration is almost never the first recommendation; it's expensive and risky if SEO isn't planned correctly. I'll only suggest a platform change if your current CMS is genuinely blocking growth (which happens, but rarely). Most often I work with what you have and make it perform.
White-hat only. The one tactic I use that some people consider edgy is what I call my Exact Match Domain (EMD) approach — building authority through new domain acquisition rather than traditional outreach. It's not against Google's guidelines, it's just unconventional. Beyond that, no PBNs, no link schemes, no AI-spam content, no manipulative redirects. Every win is meant to compound — not get clawed back at the next algorithm update.
Two reasons: depth and accountability. With an agency, you usually get an account manager who isn't doing the work, a senior strategist who shows up only on kickoff calls, and a team of juniors executing with templates. With me, the person you talked to on the discovery call is the person doing the work — auditing, writing, optimising, debugging schema, talking to your dev team. Senior-only doesn't scale to 200 clients, which is why I cap engagements. If you need a 50-person team running 10 channels, hire an agency. If you want a senior consultant who treats your business like a long game, hire me.
The most documented example is an education company in Singapore where SEO, AEO, and GEO generated SGD 7.72 million in gross revenue over 17 months — from less than SGD 10K per month in total investment. That's 8,945 leads tracked and 4,590 confirmed purchases. SEO delivered sales at approximately USD 30 each, compared to paid ads at USD 234–546 per sale. Read the full Singapore education case study for the detailed breakdown.
Yes — and I have the data to prove it. I analyzed 17 months of real sales data, more than 8,945 leads, and 4,590 confirmed purchases. Traditional SEO generated 89.5% of all organic revenue (USD 5.39M), while AI tools contributed 2.8%. AI visibility is built on SEO foundations — if you abandon SEO, you lose the content that makes AI tools recommend you in the first place. Read my full analysis: Why Traditional SEO Still Matters in 2026.
Absolutely. Every engagement I publish includes real traffic data, real revenue figures, and real timelines — not vanity screenshots or vague percentage claims. I currently have detailed case studies covering e-commerce in Australia, education in Singapore, healthcare in the United States, and real estate in Singapore. Visit the case studies page for the full list.
Free tools and guides to sharpen your SEO — no signup, no paywall.
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